Online, Apple is famous for their ubiquitous artsy and powerful advertisements, while Samsung is known for poking fun at Apple.
But, one brand of phones has seemingly been out of the picture this entire time, until now.
Windows Phone maybe late to the party, but at least they know how to make a commercial that will trend online.
Using the same formula as Samsung, Microsoft tells a story of a wedding from two very different families, Samsung and Apple.
Of course, the guests break out in a fight, all while the waiters wonder why no one uses the new Nokia Lumia 920 Windows Phone.