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04. Dec 13 - 18:42

Disabled Mannequins PSA Because Who Is Perfect

Mannequins in department stores, of course, portray the perfect body. But what is perfection, and who exactly lives up to the standards of being perfect?

To honor International Day of Persons with Disabilities, Zurich advocacy group Pro InfirmisCH made this powerful commercial where they created mannequins, not based on the bodies of supermodels, but based on people with disabilities, such as scoliosis or brittle bone disease.

The campaign was “designed to provoke reflection on the acceptance of people with disabilities.”

Because who is perfect?

 

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