Oct 102013
Running Of The Bulls Chase Volvo Truck Commercial

After their first two viral promotional videos, Volvo Trucks is back with a third live test to demonstrate the exclusivity of their new trucks. 

To promote the agility and maneuverability of their new Volvo FL, they had their reddest truck flee from a herd of running bulls in the twisting streets of Ciudad Rodrigo, Spain.

The video is already featured on AutoEvolution, TheAwesomer, and LATimes


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Sep 302013
Floating Water Bridge In Russia Is A Daring Drive

As the web knows to well, the rules of the road are much different in Mother Russia

Andrew Semushin experienced this fact first hand as he attempted to drive over a rickety pontoon water bridge to cross the Nadym River.

His dash camera caught the entire nail-biting drive as the ‘road’ sank when huge truck attempted to pass him, and water flooded and stalled a car in front of him. 


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Sep 232013
Hamster Drives 15 Ton Volvo Truck

At the start of the month, Volvo president Claes Nilsson went viral by brazenly standing on one of his new trucks as it was hanging from giant crane. That commercial has already garnered over 2.2 million views

Now, Volvo continues to trend online. 

To demonstrate the smooth and effortless power steering on their brand new Volvo FMX trucks, world famous Swedish auto company commissioned this shocking experiment. 

With an adorable hamster on a special hamster-wheel connected to the steering, one daring driver influenced the cute rodent to direct the giant 15 ton truck through a rough quarry. 

And it seems the web is impressed as the two week old commercial has amassed over 4.3 million views already!


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Sep 032013
Volvo President Stands On Truck Hanging From Giant Crane Commercial

Claes Nilsson, president of Volvo Trucks, has figured out the web. He knows that to go viral you can’t just churn out boring, old fashion commercials. 

So to step up his online marketing, Claes himself participated in this dangerous commercial to promote the strength and robustness of their new Volvo FMX trucks

While standing on the front of a truck hanging from a giant crane over the harbor, Claes explains how powerful the parts they use in their trucks truly are. 

The brand new commercial has already garnered over 500,000 views.


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Jul 172013

The Tesla model S is truly a car of the 21st century, so, naturally, the manufacturing process for the vehicle is also on the cutting edge. 

Wired had the lucky opportunity to get on the actual factory floor to make this interesting How The Tesla Model S Is Made video. 

As oppose to conventional cars, nearly all of the panels are made from blank sheets of steel, formed using gigantic presses. The entire car is built using powerful robot arms that can even change the tools they work with.

There are actually only 3,000 employees on the ground. Welcome to the future.


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