The marketers at Old Spice are famous online for specializing in weird, crazy, and insane commercials. To the glee of countless dedicated fans, they haven’t veered far from their original formula.

In their newest advertisement, titled Baby, football player Terry Crews is shocked to discover that ‘everything is talking’ after he touts Old Spice’s new shaving gel. But he is more surprised to find he has a baby son with an uncanny resemblance!

Already, the new commercial has accumulated over one million views.

 


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There’s nothing that screams the late 80′s and early 90′s more than those jazzy, overly up-beat commercials that were so ubiquitous for the time. 

Old Spice–a company with one of the most popular marketing departments online–is bringing that fuzzy feeling commercial style back in their newest advert, Shower

The soap commercial starts like so many others, with a model having too good of a time showering. But when the video cuts to the man driving to work, he is still under a running shower in his car. And at work, and on his date. For his whole day, ‘freshness’ won’t stop following him. 

“This is way more freshness than anybody expected,” sings the commercial. 

YouTuber Aguanification sums up the feelings of most viewers, commenting, “Wtf…. they’ve done it again.”

 


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Mar 112013
 

Old Spice, one of the few companies that truly understands the Internet and its culture, has again launched a genius marketing campaign online.

Meet Mr. Wolfdog, the new executive director of marketing at Proctor and Gamble. Old Spice, you’ve done it again. Just check out their 90′s-style website. It’s a scream. 

 


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Old Spice scored a touchdown with their latest commercial that aired on the Superbowl. In the usual fashion, a woman is seduced, not by gold, power, handsomeness, or a fancy car, but simply by the ‘irresistible‘ smell of Old Spice body spray. If only commercials were reality, we could all be James Bond with just a spritz of a scent. 

 


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 is famous online for their outrageous and out-of-the-box commercials. Their latest doesn’t disappoint, and naturally stars Greg Jennings just in time for football season. 

Seemingly reading a book in bed next to his lady, Greg tells the camera that a wise man once said, “Never mix business with pleasure.”

To disprove this timeless saying, the camera zooms out to show Greg’s bed is actually on a football field completely supported by him standing up. He then continues to score a touchdown and even bring his lady breakfast in bed.

It’s all possible if you believe in the magic of Old Spice. 

 


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