Who doesn’t love a nice, hot corporate fast food meal? Even Charlie the Egret likes to get his McDonald’s on.
Jim Cricketer was in his car when the extravagant bird landed on his hood. But even when he used the wipers to shoo the Egret away, the bird couldn’t be swayed.
So Jim went to Mcd’s with the bird on the hood anyways. Amazingly, when he asked the clerk about the bird, she responded, “Oh, that’s just Charlie, he like to ride.”
McDonald’s Canada just had a viral marketing video pleasing viewers and fans by being more open about their advertising practices. Namely, why the food in McD’s advertisements looks different than the real thing.
Now, they are continuing with their very open and honest Your Questions campaign, allowing customers to ask their most burning wonders. In their latest video, McD’s seriously drops the gauntlet and shakes up the fast food world.
They show how to make the world famous Big Mac Secret Sauce, and how to contruct a perfect Big Mac, all by a real McDonald’s chef with store bought ingredients. Of course, the authentic Mac Sauce in restaurants is dairy, so there’s definitely something still kept secret. Which expected from the world’s largest hamburger restaurant chain.
Marketing. You’re doing it right.
There have been countless McDonald’s raps ever since the beginning of YouTube. But this new drive-thru rap video that has just gone viral is special, because it features hip-hop star Bilal. The video is covered on Mirror and Brobible.
Have you ever gone to a fast food restaurant only for your burger to not look as amazing and magical as the one your eyes have been force fed in countless advertising publications?
Well, McDonalds Canada, wanting to keep an open profile, took on that specific question. Isabel B from Toronto purchased a McD’s quarter pounder with cheese and showed side by side the similarities and differences the actual burger has with the photo shoot one. Surprisingly, the photo shoot uses all the same ingredients, they just know how to make it look magical.