April Fools is here and better than ever online. It seems the prank holiday has become second only to the Superbowl in terms of professionally launched viral videos.
This year, more companies than ever are trying to get in on the gags and giggles, producing fake videos in hope of going viral, and getting some free press.
Scope Mouthwash, a company few would expect to launch a popular video, let a lone a viral one, has indeed gone viralviral. What’s the secret? Their marketers know there is one kryptonite that works on nearly every web viewer.
YouTube has kicked off Aprils Fools‘ online with this hilarious video, YouTube’s Ready To Select A Winner. The YouTube staff announces that this entire time, YouTube was simply a contest to find the best video in the world. Now, after reviewing the billions and billions of videos, they are ready to pick the winner.
No. Instead, this man is struggling with the addiction of ‘put-pocketing,’ also known as ‘reverse pick pocketing.’ He spends hours everyday planning how on putting his money into the pocket’s of other people. It ain’t an easy living.
In a calculated cliche ending, the focus of the video closes with, “There’s no stopping now. I’m too far in. There’s no getting out now. And frankly, I dunno if I wanna get out.”
WTA published this tennis video last week from the Sony Open Tennis competition, and already it has garnered over 1.9 million views.
Agnieszka Radwanska was playing against Kirsten Flipkens when Kirsten’s volley clipped the net. Agnieszka had to move like lightening, and successfully twirled to return the pass around the back. The trick shot viral video is covered on Telegraph, Deadspin, and BusinessInsider.